At the heart of our brand, we believe in more than just great hair and body care, we believe in thoughtful,

choices that support everyone.

Our journal is where we share stories, insights, and tips that reflect our commitment to sensible, eco-friendly products designed for all, regardless of hair type or style. Here, you’ll also find features on local businesses, small entrepreneurs, stylists, and shop owners who, like us, are dedicated to fostering a community of care that values sustainability, inclusivity, and conscious living.

Let's Talk Dry Wax

Let's Talk Dry Wax

  Hey there! Welcome back! We hope you enjoyed learning a bit more about our Conditioning Cream as much as we loved sharing some of the inside goods with you. Now it's time to dive...
Sensible Humans form Sensible Cosmetics Co.

Sensible Humans form Sensible Cosmetics Co.

We are happy to announce that the team at O’Douds has recently formed a parent company that now houses O’Douds, The Bearded Bastard, Sensible CBD, and our very own in house production company that offers...
Introducing Hair Oil

Introducing Hair Oil

Oily hair is often something we try to avoid, but the right oils (and the right amount) in your hair can be very beneficial. We’re introducing Hair Oil today to bring these benefits to your...
Let's Talk Conditioning Cream!

Let's Talk Conditioning Cream!

Ever wondered how to get the most out of your favorite hair product? We got you!  We are launching a new blog/video series to educate our customers on which O'Douds product will work best in your hair. We want...
We're Moving

We're Moving

That's right... O'Douds is moving! On June 1st, we'll be moving our Lab back to the place where our brand first started, Houston, Texas! As a team that's comprised of native Houstonians, we couldn't be more excited to return home to our beautifully diverse...
Getting to Know: Death Valley Nails

Getting to Know: Death Valley Nails

Today, we have the privilege of hearing from Jenn Fox, the founder and creative soul behind the brand, Death Valley Nails -- a cosmetic brand that makes and sells salon-quality polish that is ten-free, vegan, cruelty-free and nontoxic. Not only...
Getting to Know: Forgotten Youth

Getting to Know: Forgotten Youth

Today, we're hearing from our friend, Patrizio Arpaia, founder and creative leader of Forgotten Youth -- a lifestyle brand curating a community influenced by Surf and Skate Culture, Art and Music. We've had the privilege of working with...
Getting to Know: Division & Co.

Getting to Know: Division & Co.

We'd like to introduce you to our friend, Andy, of Division & Co, a shop just outside of Chicago that specializes in custom apparel and curated mercantile. If you've seen any of the custom flags,...
Getting to Know: Georgies Barber

Getting to Know: Georgies Barber

If there's a team of barbers & stylists that epitomize what it means to be "Sensible Humans," it's our friends at Georgie's Barber in the Takoma Park neighborhood of Washington D.C. They are an amazing group...